Our genetic testing is better aligned with GDPR (General Data Protection Regulation) compliance for several reasons, particularly because it is privately owned and does not sell or share client data. Here’s why this is beneficial:

1. Enhanced Data Privacy
• GDPR prioritises the protection of personal data, and by keeping all data privately owned and not selling or sharing it with third parties, significantly reduces the risk of data misuse or breaches.
• Unlike some larger corporations, private companies are less likely to monetise genetic data, ensuring the client retains control over their personal information.

2. Client Consent and Transparency
• Our business model is likely built around clear, explicit consent from clients. Clients know exactly how their data will be used, stored, and protected, adhering strictly to GDPR’s principles of transparency.
• Clients are reassured that their data is being used solely for the purpose of providing them with personalised nutritional insights.

3. No Data Sharing with Third Parties
• Many large genetic testing companies generate revenue by selling anonymised genetic data to researchers, pharmaceutical companies, or marketers. Although anonymised, this still poses privacy risks.
• By not sharing or selling data, we ensure clients’ genetic data is never exposed to such risks, maintaining full compliance with GDPR’s strict rules about data processing and sharing.

4. Limited Data Processing
• GDPR emphasises data minimisation, meaning organisations should only collect and process data necessary for their specific purpose.
• Our focused approach to nutrigenetics, rather than broader genetic analysis, aligns with this principle, as they collect only the data required for nutritional recommendations.

5. Stronger Client Trust
• In a time where privacy concerns are at an all-time high, the fact that we are a privately owned company not engaging in data monetisation builds trust and confidence among clients, ensuring GDPR compliance while maintaining ethical practices.

6. Data Retention Policies
• Privately owned companies often have stricter data retention policies, ensuring genetic data is stored only for as long as necessary and securely deleted thereafter, as required by GDPR.

By choosing a privately owned company clients benefit from greater control over their genetic data, reduced risk of exposure, and full compliance with GDPR, which prioritises personal privacy and data security. This is a significant advantage over larger companies that may prioritise profit over privacy.